New Village Media

Health officials opine that the (swine) H1N1 flu may return as a major threat this fall.

In anticipation of that, the Telegraph reported this morning that British school tours were being canceled. This comes on the heels of school closures in the U.S. last spring due to fears of the illness.

One of the ways destinations and related businesses can prepare for the potential of a new impact from the flu is to add information on their Website about steps they take every day to insure germs are not spread such as placing bottles of hand antiseptic out for the public and their staff to use. Downplay the "scary flu" stuff -- the copy needs to suggest this is just one of the ways to do business with the public.